Three weeks ago King became one of the many supporters to rally behind the #PlayApartTogether campaign where they gave players unlimited lives in a variety of their games for an entire week. Now they've announced that they will be doing the initiative once again.
From 11 am EST on Sunday, April 26th to 11 am EST on May 3rd players will be able to unlock unlimited lives across seven of King's popular 'Saga' games. The games that are included are:
- Candy Crush Saga
- Candy Crush Soda Saga
- Candy Crush Jelly Saga
- Candy Crush Friends Saga
- Farm Heroes Saga
- Bubble Witch 3 Saga
- Pet Rescue Saga
The initiative is apparently being repeated a second time due to fan demand and the stats certainly suggest it was incredibly popular. Cumulatively between all players, 8.61 billion lives were used and 2.3 billion levels were passed in that one week alone. That's a lot of candy being crushed.
During the unlimited lives week, King will also commemorate 20 of its most dedicated players starting from 30th April. From that date onwards, they will feature a bespoke level that has been inspired by those select players and their favourite game elements for a month.
If you're unfamiliar with the #PlayApartTogether campaign, it's an initiative that's been instigated in partnership with the World Health Organisation. It aims to encourage people to social distance by providing them with additional entertainment for gaming at home. The likes of Kabam, Zynga, Jam City, Glu and Playtika have all contributed to the campaign in one way or another.On the hunt for some quality multiplayer games to play with friends? Well, you're in luck! Here are 25 of the very best for iPhone and iPad