Draw It goes over the 100-million-downloads mark and becomes Kwalee's most downloaded game

Draw It goes over the 100-million-downloads mark and becomes Kwalee's most downloaded game
| Draw It

Kwalee has announced that their flagship title Draw it has surpassed 100 million downloads, and is now the hypercasual company’s most downloaded game. The accessible title was first released in April 2019, and since then, it has topped the charts and even ranked first under the "Arcade" category across 48 countries.

Draw It features simple mechanics that pits players against each other to see who can draw certain prompts in a limited time. It also boasts extremely accessible gameplay, as players don't need to be professional sketch artists to beat the competition.

Hypercasual games never stop progressing and we’re always looking to publish the next big hit, but games like Draw it never lose their appeal and hitting 100 million installs is proof of this. It’s a proud ‘first’ for us and we trust our process to deliver more games with over 100 million downloads in the future!” says Kwalee CEO David Darling CBE.

Draw it seems like a simple game at first glance, but look under the hood and there is a lot of sophisticated tech pulling the strings. Although we made many games before Draw it, none came close to the game’s wondrous design and technical complexity. I believe this is the special sauce that makes Draw it such a popular game still today. I had no doubts the game would do great, but seeing the numbers now, I’m just blown away. My team and I couldn’t be more grateful to fans and players of the game,” says Kwalee’s Head of Development Simon Platt.

If you're eager to give it a go, Draw It is available to download on the iOS App Store and on the Google Play Store for Android devices. It's a free-to-play game with in-app purchases.

Are you on the lookout for more social titles that will put your skills to the test on your mobile device? Why not take a gander at our list of the top 28 best multiplayer games for Android phones and tablets?



Catherine Dellosa
Catherine Dellosa
Catherine plays video games for a living and writes because she’s in love with words. Her Young Adult contemporary novel, For The Win: The Not-So-Epic Quest Of A Non-Playable Character, is her third book published by Penguin Random House SEA - a poignant love letter to gamer geeks, mythological creatures, teenage heartbreak, and everything in between. She one day hopes to soar the skies as a superhero, but for now, she strongly believes in saving lives through her works in fiction. Check out her books at bit.ly/catherinedellosabooks, or follow her on FB/IG/Twitter at @thenoobwife.