The Kickstarter campaign for Unihertz’s “damn-near bullet-proof” Titan smarphone has now begun, and it’s already 247% funded. The device is certainly a bit odd, featuring a full QWERTY keyboard, a square 1440x1440 resolution screen, and a borderline indestructible body. The device is being targeted toward “business people and outdoor lovers”, which is quite a range.

It’s the latest weird (in a good way) smartphone from Unihertz, a company which seems to specialise in the absurd. Unihertz has found a lot of success previously with its Atom device – the smallest 4G smartphone in the world – and the Unihertz Jelly Pro.

This latest smartphone boasts a whopping 6000mAh battery, a 4.5” square 1440x1440 resolution screen, Octa Core 2GHz CPU, and – the big one – a full backlight QWERTY keyboard. It’s not exactly much of a looker, but that’s mostly by design – one of its key demographics is “outdoor lovers”, after all.

It runs on Android 9.0, offers wireless charging, has a 16 MP camera on the back and an 8 MP camera on the front, expandable Micro SD, Bluetooth, NFC capabilities, and GPS. In terms of security/unlocking, the Titan has both a fingerprint scanner and Face ID.

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It’s not really fair to bundle it in with something like the Energizer Power Max P18K Pop, which didn’t even make it to market. This seems very much like a quality product that’s purpose-built for a very specific type of consumer. It’s such an interesting mix of early 2000’s design and almost up-to-date flagship standards, I’m honestly impressed.

And clearly so are thousands of other people, as the Unihertz Titan’s Kickstarter campaign is already 247% funded with 29 days left to go. I always like seeing weird products find their audience in a big way, and you don’t get much weirder than this. Best of luck, I say.

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