Research

Boomtown: Mobile games market value predicted to rise 35% to $12.3 billion in 2013

Newzoo reveals results of new data model

Boomtown: Mobile games market value predicted to rise 35% to $12.3 billion in 2013
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2013 will see strong growth in the games market.

That the conclusion of the latest research from analysts Newzoo.

Using its new Global Data Model, it's releases its view on how the year will pan out, with top line global growth across all types of games predicted to be 6 percent.

This would see the gaming audience at 1.2 billion and the industry worth $70.4 billion.

Split the difference

Of course, what's really interesting is the way that growth is lumpy across different regions and games sectors.

Latin America and the Asia-Pacific regions are the high growth areas - up 11 percent.

In contrast, the most lucrative North American and European market will only show "very modest growth": around 2 percent.

When it comes to sectors, smartphone and tablet are the boomtown.

Newzoo predicts they will rise 35 percent to $12.3 billion.

This compares with a PC games market of $27.6 billion and a console market of $25.4 billion.

Indeed, one of the interesting ways Newzoo breaks down the industry is a four-way split between Computer Screen (basically PC), Entertainment Screen (TV), Floating Screen (tablets and handhelds), and Personal Screens (mobiles).

Put in this way, personal screens are the fastest growing sector: up 22 percent to $8.5 billion, with floating screens up 3.1 percent to $8.9 billion.

You can read the full report over at Newzoo's website.

Jon Jordan
Jon Jordan
A Pocket Gamer co-founder, Jon can turn his hand to anything except hand turning. He is editor-at-large at PG.biz which means he can arrive anywhere in the world, acting like a slightly confused uncle looking for the way out. He likes letters, cameras, imaginary numbers and legumes.