To start building your town, you just click away at the giant coin in the middle to earn "Idle Coins."
Like similar games, currency can be used to build structures or systems that automate money.
In Idle Town's case, there's a variety of city-themed things like coffee shops, ice cream trucks, motels, and more to build up.
Hiring managers for each building also adds bonuses to that building.
Another game with similar mechanics is Bitcoin Billionaire, which earned a Silver Award.