Z2Live closes fresh funding round as ex-Microsoft exec Ed Fries joins board

Draper Fisher Jurveston adds investment

Z2Live closes fresh funding round as ex-Microsoft exec Ed Fries joins board
| Z2 news

Though the actual amount remains undisclosed, online gaming specialist Z2Live has closed a fresh round of funding designed to expand its distribution of mobile social games.

The round saw VC firm Draper Fisher Jurveston, which has previously invested in the likes of Skype and Hotmail, injecting funds alongside existing investor Madrona Venture Group.

National investment

Z2Live says it's been able to attract backers thanks to the success of its freemium title Trade Nations, which hit iPhone in November 2010, and has done millions of downloads.

"While the early success of Trade Nations has made Z2Live a self sustaining, profitable company, this adds a world class investor and strengthens our board," said CEO David Bluhm.

"This investment allows us to accelerate globally and also add to an already very strong team behind the company."

On board

In addition, former Microsoft man Ed Fries will join the board as its first outside director. Given Z2Live was founded by Microsoft veteran Damon Danieli, it's a logical move for Fries, who was one of the driving forces behind both the original Xbox and Microsoft Game Studios.

Draper Fisher Jurveston's William Bryant will also join the board follow his firm's investment.

"Although mobile gaming is still nascent, early winners are already emerging and we’re convinced Z2Live is one of those winners," said Bryant.

"We're thrilled to be involved with what we believe is the strongest, most experienced team in mobile gaming."

[source: Z2Live]

Keith Andrew
Keith Andrew
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font. He's also Pocket Gamer's resident football gaming expert and, thanks to his work on, monitors the market share of all mobile OSes on a daily basis.