Short Cuts: Mob Arts CEO Matt Lee on getting online iOS gaming motoring
And how to make it in China
During a recent trip over to the Chinese capital of Beijing, Steel Media MD Chris James sat down to talk Space Tanks Online with Matt Lee, CEO of Mob Arts.
Lee claims the game stands as the first "real time MMO action game" on the App Store, having hit the top spot in both China and South Korea.
His views, then, on how devs can make it in Asia are not to be ignored. In short, localisation remains key.