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Monetisation matters: Social Gaming Summit 2012 speaker roster revealed

TrialPay to headline London event

Monetisation matters: Social Gaming Summit 2012 speaker roster revealed
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Heading for London this November, organisers behind the Social Gaming Summit 2012 have revealed just who will be taking to the stage when the event returns for its third run.

Leading the line as keynote will be Terry Angelos – co-founder and CPO at TrialPay – who it set to discuss how incorporating brands into mobile apps will deliver the next evolution in mobile monetisation strategy.

It pays to play

He'll also spell out how releases can better monetise their users and increase app engagement.

"At the Smartphone and Tablet Games Summit delegates will learn about emerging technologies that are transforming the way mobile games are produced and consumed, including the future of gaming on established and emerging smartphone and tablet platforms," said organiser Media Bistro of the event.

"Thought leaders will share industry insights and strategies on successful game design, development, distribution and monetisation.

"Delegates will advance their knowledge and practical skills in an environment which focuses on all the key trends in this defining year for the industry."

Other speakers confirmed include Facebook's European gaming head Julien Codorniou, who will open the event by calling on his experience working with the likes of Wooga and King.com.

The one day event is scheduled to take place at 200 Aldersgate, near St. Pauls, on 15 November. More details can be found on the Social Gaming Summit website.

Keith Andrew
Keith Andrew
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font. He's also Pocket Gamer's resident football gaming expert and, thanks to his work on PG.biz, monitors the market share of all mobile OSes on a daily basis.