FreeAppADay is planning a bespoke app version of the App Store
Viral promotion scheme pushes out
Well established as one of the best ways to boost free and paid games into the Apple App Store, FreeAppADay is extending its reach.
It's announced its working on the FAAD store app.
Created in partnership with several leading iPhone application review websites, this will be a cutdown version of the App Store.
Showcasing a limited amount of categories and applications, it's designed to improve the discovery of apps by targeting high quality examples.
This will work in conjunction with the standard FAAD app, which has been downloaded 1.2 million times, and uses daily push notifications to alert users to free and promoted games and apps.
Get it thereMost recently, FAAD has kicked Capcom's freemium Lil' Pirates and Capcom Arcade, Pinger's StickWars and Tapulous' Riddim Ribbon up the charts.
Notably, it was also used for the promotion of Fishlabs' Galaxy on Fire 2, which got into the US paid top 10.
"FreeAppADay is a fantastic service that helped us to ramp up our total install base of Galaxy on Fire beyond 2.5 million players," explained Fishlabs CEO Michael Schade.
"In combination with a major campaign for Galaxy on Fire 2 at launch we made it into the Top 10 grossing chart, which is where the money is. I can do nothing but highly recommend working with FAAD if you want to shoot your app into the top of the charts."