If you haven't had a browse of Pocket Gamer's articles today you're probably not aware that it's the App Store's tenth birthday, so there you go. You've been filled in.
There's a lot of stuff to take note of in this happy event, from looking back at the past decade to celebrating what games have tickled us the most.
This guide's not so much about knowing where to look and what specific details to check out for your favourite games, but rather something that shows you how good the last decade has been.
Sure, there have been ups and downs, total tragedies and utter treasures, and it's been a wild ride to watch the App Store shape into what we know of it today.