LEGO Life provides a safe social network for kids who love LEGO

With LEGO movies, LEGO figures, and LEGO games already on the building block giant's repertoire, an attempt at social platforming is long overdue. But you know what? LEGO Life is actually pretty cool.

Built specifically for kids in mind, LEGO Life provides young folks (13 and under) with a social platform where they can chat in community forums, share pictures of their LEGO creations, and get the latest news, all in a safe environment.

As praised by a variety of news sites and critics, the app aims to put parents at ease as there's no ask to share information, no need for personal profile photos, and moderators keep track on whether content is kid-friendly or not.

Kids can comment and like posts, take on building challenges set by The Master Builders Hub, and keep track of the latest LEGO shenanigans. For fans of the series, there're also dedicated hubs providing information of the upcoming LEGO Batman film, Ninjango, and more.

Check out the app free-to-play on the App Store, or on Google Play now.