While everyone seems to be talking about how VR will revolutionise cinema, and change the way we play games forever, not many people are talking about the social possibilities.

ROBLOX is hoping to change that conversation with a cross-platform, user-generated VR experience designed to connect people.

ROBLOX has already made a name for itself with over 20 million monthly visitors, and focuses on a concept calling Powering Imagination. This enables users to come in and interact with others in a variety of ways, such as building an adventure, playing existing games together, and even roleplaying.

There’s a staggering 300,000 creators already producing content within ROBLOX, and out of the box all of their work will be playable on phones, tablets, and laptops. They can even earn money from their ventures through Oculus Rift. That’s genuinely impressive.

You can play ROBLOX from a first or third person perspective, and the camera controls have been tweaked to fit a VR headset. Having something like this available to users at the birth of the next step in the industry is going to be crucial to the future of games development, and seems almost certain to help VR stay relevant for years to come.

You can find out more information here and download the app for free.