It's the little touches that help make your game feel like a treat for fans, rather than a crass money-grubbing exercise in corporate brand synergy.
The jury's still out on Angry Birds Transformers, of course, but things like this pause screen go a long way to warm our cold, cynical, black husk of a heart.
If you were born after the year 2000 and think that all videos come on DVDs or Netflix, this pause screen is mimicking VHS tapes which would go all fuzzy and gross when you hit pause.
Kids today. Don't know how good they've got it. You can see our full Angry Birds Transformers hands-on preview, here.
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